Bald Logo offers "animate social marketing" - the merger of stunt media with online marketing. After launching in late 2012, our first YouTube video went viral. Shortly after, our press releases were picked up by news media and day time media that included: Ellen DeGeneres, Steve Harvey, Huffington Post, Rippley's Believe It Or Not!, Los Angeles Times, New York Daily News, Yahoo! News and many more. We were covered in over 35 countries, in over 10 languages.
Social media management involves utilizing online tools. I stay current on useful web applications and tap into open source software for geo-targeting and keyword targeting effectiveness. Whether client sourcing via social media or beefing up company online assets with search engine optimization, my services are designed to increase revenue and long-term online viability. OnCallSocialMedia also offers animation pitch videos and online content writing.
I serve as Chief Marketing Officer for Freshman Support / Study Abroad Support, LLC - a company that focuses on providing comprehensive college planning for freshmen. Part of my role as an executive in this growing startup is to help formulate and execute a national deployment strategy. Working alongside the founder and CEO, Kristen Carson (formerly with Deloitte), we are increasing revenue, building community and solving pain points in the marketplace.
After co-founding Green River Ordinance and performing on stage for four years, drumming and percussion have remained an enjoyable vocation. Over the past few years, I've tapped into drumming communities to offer clients an opportunity to learn directly from experienced coaches and teachers in music. Drums Training offers music theory and raw rock drumming instruction seven days a week in New York City and Austin, Texas - two thriving music scenes.
As a percussionist and community builder, I was proud to launch "Chico Chico" - a gypsy jazz septet featuring violin, clarinet, cajon, acoustic guitars, stand up bass and classic vocals. We play live shows around Austin. Our style is inspired by jazz manouche, a genre born out of France in the 1930's. Chico Chico is made up by a collection of Latin Samba and classically trained artists, coupled with my backround in blues.
Working with a highly motivated team, including NYU colleague and SoloMatrix Inc. CEO Cody Solomon, I raised $100,000 in series-A funds and subsequently pursued customer validation via Kickstarter. The online campaign raised roughly $80,000 and further solidified the company’s pre-money valuation. A breakthrough power neutral keyboard that does NOT require wifi, Bluetooth or an on/off switch will hit the market in late 2013.
Brand & Communications Lead, TCU Sales & Customer Insights Center
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